Job Description
Company Overview
HubSpot is a leading inbound marketing, sales, and customer service platform trusted by millions of professionals worldwide. Headquartered in Cambridge, Massachusetts, with major offices in the San Francisco Bay Area, HubSpot is renowned for its innovative culture, commitment to employee growth, and dedication to helping businesses grow better. The company is expanding its marketing team to drive deeper engagement across its global audience.
Key Responsibilities
Key Responsiblities For Email Marketing Coordinator
- Develop, execute, and optimize email marketing campaigns that align with product launches, seasonal promotions, and demand‑generation initiatives.
- Manage end‑to‑end campaign workflow, including audience segmentation, copywriting, design coordination, A/B testing, scheduling, and deployment using HubSpot’s Marketing Hub.
- Monitor key performance metrics (open rate, click‑through rate, conversion rate, ROI) and produce weekly and monthly performance reports with actionable insights.
- Collaborate with content, design, product, and sales teams to ensure brand consistency and message relevance across all email touchpoints.
- Maintain and cleanse the subscriber database, enforce GDPR and CAN‑SPAM compliance, and implement best practices for deliverability and list health.
- Conduct competitive analysis and stay current on industry trends to recommend innovative tactics and emerging technologies.
- Support the creation of automated nurture streams and lifecycle programs that move prospects through the funnel.
- Assist in budgeting, vendor management, and evaluation of third‑party email service providers or tools as needed.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2 years of hands‑on experience managing B2B or B2C email marketing campaigns.
- Proficiency with HubSpot Marketing Hub or similar marketing automation platforms (e.g., Marketo, Pardot).
- Strong analytical skills with the ability to interpret data and translate findings into strategic recommendations.
- Excellent written communication and copy‑editing abilities.
- Detail‑oriented mindset with strong organizational and project‑management capabilities.
- Familiarity with HTML/CSS for email template customization is preferred.
Desired Skills
- Experience with CRM integration and lead scoring models.
- Knowledge of SQL or data‑visualization tools (e.g., Tableau, Looker).
- Creative problem‑solving and a passion for testing new ideas.
- Ability to work cross‑functionally in a fast‑paced, collaborative environment.
- Certifications such as HubSpot Email Marketing or Inbound Marketing.
Compensation & Benefits
- Salary range: $68,000 – $92,000 annually, based on experience and location.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match and employee stock purchase program.
- Generous paid time off, parental leave, and flexible remote‑work options.
- Professional development stipend, tuition reimbursement, and access to HubSpot Academy courses.
- Wellness programs, on‑site fitness facilities (where applicable), and regular team‑building events.
How to Apply
Visit HubSpot’s Careers portal, locate the “Email Marketing Coordinator – Bay Area” posting, and click “Apply Now.” Submit your up‑to‑date resume, a tailored cover letter outlining your relevant experience, and any portfolio samples of past email campaigns. After submission, you will receive an acknowledgment email with next steps in the interview process.
HubSpot is a leading inbound marketing, sales, and customer service platform trusted by millions of professionals worldwide. Headquartered in Cambridge, Massachusetts, with major offices in the San Francisco Bay Area, HubSpot is renowned for its innovative culture, commitment to employee growth, and dedication to helping businesses grow better. The company is expanding its marketing team to drive deeper engagement across its global audience.
Key Responsibilities
Key Responsiblities For Email Marketing Coordinator
- Develop, execute, and optimize email marketing campaigns that align with product launches, seasonal promotions, and demand‑generation initiatives.
- Manage end‑to‑end campaign workflow, including audience segmentation, copywriting, design coordination, A/B testing, scheduling, and deployment using HubSpot’s Marketing Hub.
- Monitor key performance metrics (open rate, click‑through rate, conversion rate, ROI) and produce weekly and monthly performance reports with actionable insights.
- Collaborate with content, design, product, and sales teams to ensure brand consistency and message relevance across all email touchpoints.
- Maintain and cleanse the subscriber database, enforce GDPR and CAN‑SPAM compliance, and implement best practices for deliverability and list health.
- Conduct competitive analysis and stay current on industry trends to recommend innovative tactics and emerging technologies.
- Support the creation of automated nurture streams and lifecycle programs that move prospects through the funnel.
- Assist in budgeting, vendor management, and evaluation of third‑party email service providers or tools as needed.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2 years of hands‑on experience managing B2B or B2C email marketing campaigns.
- Proficiency with HubSpot Marketing Hub or similar marketing automation platforms (e.g., Marketo, Pardot).
- Strong analytical skills with the ability to interpret data and translate findings into strategic recommendations.
- Excellent written communication and copy‑editing abilities.
- Detail‑oriented mindset with strong organizational and project‑management capabilities.
- Familiarity with HTML/CSS for email template customization is preferred.
Desired Skills
- Experience with CRM integration and lead scoring models.
- Knowledge of SQL or data‑visualization tools (e.g., Tableau, Looker).
- Creative problem‑solving and a passion for testing new ideas.
- Ability to work cross‑functionally in a fast‑paced, collaborative environment.
- Certifications such as HubSpot Email Marketing or Inbound Marketing.
Compensation & Benefits
- Salary range: $68,000 – $92,000 annually, based on experience and location.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match and employee stock purchase program.
- Generous paid time off, parental leave, and flexible remote‑work options.
- Professional development stipend, tuition reimbursement, and access to HubSpot Academy courses.
- Wellness programs, on‑site fitness facilities (where applicable), and regular team‑building events.
How to Apply
Visit HubSpot’s Careers portal, locate the “Email Marketing Coordinator – Bay Area” posting, and click “Apply Now.” Submit your up‑to‑date resume, a tailored cover letter outlining your relevant experience, and any portfolio samples of past email campaigns. After submission, you will receive an acknowledgment email with next steps in the interview process.
Required Skills
- Marketing
- Coordinator