Job Description
Company Overview
Meta Platforms, Inc. (formerly Facebook) is a global leader in social technology, building products that help people connect, share, and discover. With a mission to give people the power to build community, Meta’s family of apps—including Facebook, Instagram, WhatsApp, and Threads—reaches billions of users worldwide. The company invests heavily in creative storytelling and visual communication to drive engagement across its platforms, and is seeking a talented Visual Content Creator to join its Social Media team in the San Francisco Bay Area.
Key Responsibilities
- Conceptualize, design, and produce high‑impact visual assets (images, short videos, GIFs, motion graphics) for Meta’s owned social channels, ensuring brand consistency and platform‑specific best practices.
- Collaborate with product, marketing, and community teams to translate campaign objectives into compelling visual narratives that drive user interaction and growth.
- Manage the end‑to‑end production workflow, including storyboarding, asset creation, editing, and final delivery, while meeting tight timelines.
- Optimize visual content for each platform’s technical specifications and algorithmic preferences, leveraging data insights to iterate and improve performance.
- Maintain a well‑organized digital asset library and uphold brand guidelines, providing support and training to cross‑functional partners on visual standards.
- Stay current with emerging design trends, social media features, and creative tools, proactively recommending innovative approaches to keep Meta’s content fresh and engaging.
Required Qualifications
- Bachelor’s degree in Graphic Design, Visual Communications, Fine Arts, or a related field, or equivalent professional experience.
- Minimum 3 years of proven experience creating visual content for social media at scale, preferably within a tech or consumer‑facing brand.
- Mastery of Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro) and familiarity with motion‑design tools such as After Effects or similar.
- Strong portfolio demonstrating a range of static and animated assets that have driven measurable engagement.
- Excellent visual storytelling ability, attention to detail, and a solid understanding of design principles, typography, and color theory.
- Ability to work collaboratively in a fast‑paced, cross‑functional environment and manage multiple projects simultaneously.
Desired Skills
- Experience with 3D design or AR/VR content creation.
- Knowledge of Meta’s ad products and analytics platforms (e.g., Meta Business Suite, Insights).
- Proficiency in video editing for short‑form formats (TikTok, Reels, Shorts).
- Basic understanding of HTML/CSS or front‑end workflows for social publishing.
Compensation & Benefits
- Annual base salary range: $90,000 – $130,000, commensurate with experience and expertise.
- Eligibility for Meta’s performance‑based bonus program and equity awards.
- Comprehensive health, dental, and vision coverage, generous parental leave, and a 401(k) plan with company match.
- Access to on‑site wellness resources, flexible work arrangements, and professional development stipend.
How to Apply
Interested candidates should visit Meta’s Careers portal, locate the “Visual Content Creator – Social Media” posting (Job ID 56789), and submit an online application that includes a resume, cover letter, and a link to an up‑to‑date portfolio showcasing relevant social media work. The portal will guide you through the next steps, including an optional video introduction and scheduling of interviews.
Meta is an equal‑opportunity employer and welcomes applicants from all backgrounds.
Meta Platforms, Inc. (formerly Facebook) is a global leader in social technology, building products that help people connect, share, and discover. With a mission to give people the power to build community, Meta’s family of apps—including Facebook, Instagram, WhatsApp, and Threads—reaches billions of users worldwide. The company invests heavily in creative storytelling and visual communication to drive engagement across its platforms, and is seeking a talented Visual Content Creator to join its Social Media team in the San Francisco Bay Area.
Key Responsibilities
- Conceptualize, design, and produce high‑impact visual assets (images, short videos, GIFs, motion graphics) for Meta’s owned social channels, ensuring brand consistency and platform‑specific best practices.
- Collaborate with product, marketing, and community teams to translate campaign objectives into compelling visual narratives that drive user interaction and growth.
- Manage the end‑to‑end production workflow, including storyboarding, asset creation, editing, and final delivery, while meeting tight timelines.
- Optimize visual content for each platform’s technical specifications and algorithmic preferences, leveraging data insights to iterate and improve performance.
- Maintain a well‑organized digital asset library and uphold brand guidelines, providing support and training to cross‑functional partners on visual standards.
- Stay current with emerging design trends, social media features, and creative tools, proactively recommending innovative approaches to keep Meta’s content fresh and engaging.
Required Qualifications
- Bachelor’s degree in Graphic Design, Visual Communications, Fine Arts, or a related field, or equivalent professional experience.
- Minimum 3 years of proven experience creating visual content for social media at scale, preferably within a tech or consumer‑facing brand.
- Mastery of Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro) and familiarity with motion‑design tools such as After Effects or similar.
- Strong portfolio demonstrating a range of static and animated assets that have driven measurable engagement.
- Excellent visual storytelling ability, attention to detail, and a solid understanding of design principles, typography, and color theory.
- Ability to work collaboratively in a fast‑paced, cross‑functional environment and manage multiple projects simultaneously.
Desired Skills
- Experience with 3D design or AR/VR content creation.
- Knowledge of Meta’s ad products and analytics platforms (e.g., Meta Business Suite, Insights).
- Proficiency in video editing for short‑form formats (TikTok, Reels, Shorts).
- Basic understanding of HTML/CSS or front‑end workflows for social publishing.
Compensation & Benefits
- Annual base salary range: $90,000 – $130,000, commensurate with experience and expertise.
- Eligibility for Meta’s performance‑based bonus program and equity awards.
- Comprehensive health, dental, and vision coverage, generous parental leave, and a 401(k) plan with company match.
- Access to on‑site wellness resources, flexible work arrangements, and professional development stipend.
How to Apply
Interested candidates should visit Meta’s Careers portal, locate the “Visual Content Creator – Social Media” posting (Job ID 56789), and submit an online application that includes a resume, cover letter, and a link to an up‑to‑date portfolio showcasing relevant social media work. The portal will guide you through the next steps, including an optional video introduction and scheduling of interviews.
Meta is an equal‑opportunity employer and welcomes applicants from all backgrounds.
Required Skills
- Visual
- Content
- Creator
- Social
- Media